My name is Vivek. Welcome to my site…With a over a decade of experience working with some of the largest companies in the world; I have developed expertise across a vast array of subject areas, including: Advertising, Branding, Lead Generation, Economics, Statistics, Data Science, Predictive Analytics, and Management. In a world where social media handles dole out buzzwords and thought leadership in snippets and slogans; I hope that this site can serve as showcase for the work that I’ve been involved with and as a destination for the perspectives that I want to share with the world.